British Fashion Design Por Angela McRobbieBritish Fashion Designexplores the tensions between fashion as art form, and the demands of a ruthlessly commercial industry. Based on interviews and research conducted over a number of years, Angela McRobbie charts the flow of art school fashion graduates into the industry; their attempts to reconcile training with practice, and their precarious position between the twin supports of the education system and the commercial sector. Stressing the social context of cultural production, McRobbie focuses on British fashion and its graduate designers as products of youth street culture, and analyses how designers from diverse backgrounds have created a labour market for themselves, remodelling `enterprise culture` to suit their own careers.
Fashion Por Rebecca ArnoldFashion is a dynamic global industry that plays an important role in the economic, political, cultural, and social lives of an international audience. It spans high art and popular culture, and plays a significant role in material and visual culture. This book introduces fashion's myriadinfluences and manifestations. Fashion is explored as a creative force, a business, and a means of communication. From Karl Lagerfeld's creative reinventions of Chanel's iconic style to the multicultural reference points of Indian designer Manish Arora, from the spectacular fashion shows held innineteenth century department stores to the mix-and-match styles of Japanese youth, the book examines the ways that fashion both reflects and shapes contemporary culture. Using historical and contemporary examples, it gives a clear understanding of how fashion has developed since the renaissance,while raising questions about its status, ethical credibility, and influence on consumers.The book provides insight into the structure of the fashion industry and how fashions are designed, promoted and consumed, in relation to relevant historical, social and cultural contexts. It is structured thematically, to look at the role and development of designers, the growth of shopping and thedifferent businesses involved in making and selling fashionable clothes. Fashion's relationship to the wider culture is also explored, by considering its representation in art and collaborations between designers and artists, the moral controversies surrounding fashion, and attempts to produceethical clothing, and the effects of globalisation on the fashion trade.
Fashion Design Por Kathryn McKelvey; Janine MunslowShows how the design process can be successfully applied tosatisfy market needs and trends Fashion design seems to be a glamorous mystery for which onlythe fortunate few have sufficient talent to succeed. In reality,commercially successful results can be achieved if the rightprocesses are followed in the early design process. Fashion Design sets out basic principles and exercises inorder to make fashion design a logical process, providing aframework from which they can expand your skills steadily. Fashion Design, 2nd Edition: Shows how the design process can be successfully applied tosatisfy market needs and trends Has a problem solving approach, with practical design projectsand portfolio exercises to encourage readers to develop theirinnovation, experimentation and versatility Pays special attention to computer-aided design (CAD) andemployment opportunities, including an overview of what is involvedin studying and becoming a designer in the contemporary fashionindustry.
Fashion Designer's Handbook for Adobe Illustrator Por Marianne Centner; Frances VerekerFashion Designer's Handbook for Adobe Illustrator 2ndEdition is a teach-yourself guide that provides step-by-stepinstructions and diagrams on how to use Adobe IllustratorCS5. Bursting with detailed technical information and full colourillustrations, its highly practical approach ensures fastlearning. You will not only learn how to create technicaldrawings, but also fashion illustrations, flat drawings andstoryboards for the fashion industry, and how to combine AdobeIllustrator and Adobe Photoshop. Once the basicsare covered, you have the opportunity to learn more about thesophisticated aspects of this essential software package. If you are a fashion student or a fashion designer, this is theonly book you'll need to master the very latest version of AdobeIllustrator.
Producing Fashion Por Regina Lee Blaszczyk (Editor)Producing Fashion looks to the past, revealing the rationale behind style choices, while explaining how the interplay of custom, invented traditions, and sales imperatives continue to drive innovation in the fashion industries.
New Developments in Textiles, Clothing and Design Por Zvonko Dragc?evic´This e-book contains papers presented at the 3rd International Textile Clothing & Design Conference traditionally known as "Magic World of Textiles." The Conference took place at the International Centre of Croatian Studies in Dubrovnik between 8th and 11th October 2006. The purpose was to organize an international forum for presenting and exchanging the knowledge and results of research, and to present recent research and development trends in the field of textile and garment technologies, fashion design, marketing of textiles and garment products including environment protection.
Costume Por Pravina ShuklaWhat does it mean to people around the world to put on costumes to celebrate their heritage, reenact historic events, assume a role on stage, or participate in Halloween or Carnival? Self-consciously set apart from everyday dress, costume marks the divide between ordinary and extraordinary settings and enables the wearer to project a different self or special identity. Pravina Shukla offers richly detailed case studies from the United States, Brazil, and Sweden to show how individuals use costumes for social communication and to express facets of their personalities.
Understanding Approaches to Garment Fit Por Rose OtienoThe concept of fit continues to be both elusive and inconclusive and as a construct, fit is difficult to study objectively. Throughout history body size and shape have presented great dilemma for wearers, makers and marketers of garments. The greatest challenge has been to measure the body adequately enough to generate garments that fit the body in a way that wearers prefer. In understanding garment fit, three themes emerge: how to efficiently measure the body in order to capture size and shape; how to analyze and utilize data to create a match between the body, garments and consumer preferences; and how to market resulting garments in a global and competitive environment. The nine papers that comprise this e-book deal with these areas and in doing so create an issue that provides excellent insights for anyone with an interest in the marketing and management of apparels.
Ethnic Dress in the United States Por Annette Lynch & Mitchell D. Strauss (editors)The clothes we wear tell stories about us--and are often imbued with cultural meanings specific to our ethnic heritage. This concise A-to-Z encyclopedia explores 150 different and distinct items of ethnic dress, their history, and their cultural significance within the United States. The clothing artifacts documented here have been or are now regularly worn by Americans as everyday clothing, fashion, ethnic or religious identifiers, or style statements. They embody the cultural history of the United States and its peoples, from Native Americans, white Anglo colonists, and forcibly relocated black slaves to the influx of immigrants from around the world. Entries consider how dress items may serve as symbolic linkages to home country and family or worn as visible forms of opposition to dominant cultural norms. Taken together, they offer insight into the ethnic-based core ideologies, myths, and cultural codes that have played a role in the formation and continued story of the United States.